Titi Belo: The Lady’s Choice
We love a label that has a distinct personality and feel and Titi Belo definitely has that. A quick browse through the archives reveals that Titi Belo is indeed a label that appeals to the lady in each of us. With it’s eye-catching patterns, classic looks with a modern twist and flattering silhouettes, a Titi Belo piece is something that every woman needs in her wardrobe.
Titi Belo is a premium womenswear label designed and produced in Lagos. Begun in 2013, Titi Belo is one label that has been through many phases and eventually found its niche. Also keeping the modern, stylish woman in mind, Titi has tried its hand at many aesthetics, it’s Summer 18 collection of slogan tees inspired by Queen’s College being one of the most memorable and talked about.
Titi Shotile-Belo is the dynamic the creative mind behind the high-end fashion brand. According to her, she creates clothing that "makes today’s woman a modern icon of strength and beauty." Titi studied architecture at the University of Lagos which interestingly helped her get a foot in the door of fashion.
Speaking to Leadership.ng about how she got started in the fashion industry, Titi said, ‘’Fashion is something every young girl loves, however, I knew I really wanted to make fashion a profession in my first year at the University of Lagos.
The beauty of the Titi Belo brand is that everything is produced right here in Lagos, Nigeria which means the Titi Belo brand has trained up a slew of seamstresses and empowered a group of people to create and manufacture.
Whilst we commend her commitment to creating a local production change, we understand that doing such is certainly not without its challenges. Speaking to Leadership.ng, Titi said, "Everybody knows it’s production; from power to labor; just getting things done is major challenge in our country. We can all have creative ideas but the problem is getting it done and done right.
Even when we are ready to do it, you won’t have power and when there is the power, you won’t find the right hand to do it. I am sure that if production were made easier in Nigeria many fashion designers would not be where they are now. We are not doing badly but we can do so much more with stable production."
Everybody knows it’s production; from power to labour, just getting things done is major challenge in our country.
Despite the challenges, Titi Belo has been a staple on the Lagos fashion scene since her debut at Lagos Fashion Week in 2014 alongside other incredibly talented designers like Deola Sagoe and Mai Atafo.
Titi was also one of the first ‘Fashion Focus’ finalists which allowed the Titi Belo label to be at Lagos Fashion Design Week (LFDW) with some of the industry’s greats. This unique opportunity is what jumpstarted Titi’s career and paved the way for her continued success. It’s been five years now and Titi continues to dazzle onlookers fashion week after fashion week.
From delicate dresses to reimagined power suits, here’s your chance to do ladylike style, the Titi Belo way.
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